In Australia, 25% of all produce doesnât leave the farm, because supermarkets don’t consider it to be ‘pretty’ enough. Now Good & Fugly is rescuing those poor ugly fruits and vegetables and ensuring that this great food reaches our plates direct from the farmers. And Northern Beaches locals are loving it!
Good & Fuglyâs concept of saving unwanted fruit and vegetables is all part of the War on Waste. As part of their ârescue missionâ they want to help dispel the unrealistic beauty standards of supermarkets and grocery stores that reject perfectly good but imperfect looking produce.
Their delivery service boxes are filled with fresh seasonal fruit and veg that havenât been put under the unnecessary microscope of perfection. Just because an apple isnât shiny red doesnât mean it isnât sweet, juicy and crunchy! Â A small size box will feed two people for one week or one person for two weeks. And a large size will feed 4-5 people.
Local, Robyn Swan, first heard of Good & Fugly through her daughter and was quickly intrigued.
âWhen she showed me the website, I realised, âWow I can get fresh produce thatâs good for the farmers, the climate, me, AND itâs also home-delivered!’â
Robynâs been ordering for three weeks and is enjoying trying new recipes based on what arrives in the box.
âMy cooking has become more interesting as I plan meals around the vegetables in the box. I also grow some of my own vegetables so Iâm aware they donât have to look perfect to taste good,â she says.
Iâm interested in Good & Fuglyâs boxes. Where do I sign up?
Head to the Good & Fugly website for all your information, but here are the basics:
The small fruit and veg box will get you 6-8kgs of mixed items and feed up to two people for a week. Items will differ from week to week or season to season. A one-off purchase will set you back $39. By subscribing, you save 10% off the total cost.
The large box contains 9-12kgs of mixed fruits and veggies and feeds up to 3-5 people for 4-5 days. One-time purchase costs $59.
Donât sit back and watch
There has never been a more important time to get the balance right between environmental and commercial sustainability. In Australia alone, for instance, weâre responsible for throwing away 3.1 million tonnes of food.
Weâre thrilled to hear that organisations like Good & Fugly are tackling these issues and bringing something of value to consumers (not to mention rescuing those poor wonky fruit and veg). Get behind them, Northern Beaches!
Good & Fugly are offering Northern Beaches Living followers 20% off their first order â simply visit this link or enter the code âImperfects20â at checkout.
Contact details
Website:Â https://goodandfugly.com.au/
Facebook:Â https://www.facebook.com/goodandfugly
Instagram:Â @goodandfugly
